"SLAB"™ / 01 · THE ORIGINALIN PRODUCTION
01
ORIGINAL BEEF
THE CORE FLAVOR — LATE 2026
PROTEIN16G
CALORIES90
SUGAR0G
CALORIES90
SUGAR0G
DATE TBA
One hundred percent grass-fed, grass-finished beef. Four ingredients — beef, organic red wine vinegar, sea salt, collagen casing. Sixteen grams of protein, ninety calories, zero sugar. No curing agents. No preservatives. No added flavors. Just taste.
THIS IS MEAT. IT WAS AN ANIMAL.
WE SALTED IT. WE CURED IT. WE GOT IT RIGHT.
NO ADDED FLAVORS. JUST TASTE.
WE DO NOT CUT CORNERS.
WE DO NOT RUSH IT.
WE JUST MAKE IT BETTER.
A SLAB IS NOT A SNACK.
A SLAB IS NOT CONTENT.
A SLAB IS A SLAB.
Thousands of flight hours.
No meat stick worth eating between them.
So he made one.
Original Beef launches late 2026. Get on the list and you'll know the moment it opens, 48 hours before it goes public. Nothing to buy yet. Just stand in line.